To switch France 2 emissions to France three, with out being synonymous with relegation? That is the wager taken by the administration of France Televisions which has repositioned 5 emblematic packages within the title of “the clarification of the identities of every chain”. First statement: this mercato inside has good and … at the very least good.
The instance of “secrets and techniques of historical past”, which had distinguished twelve seasons on France 2 with out actually discovering its place, is a mannequin. If Stéphane Bern’s journal gathered 2.1 million individuals (11.7% of PDA) this summer time on La Deux, the three unreleased points broadcast on France three bluffed 2.four million (10.5%) to go away mid-October. To not point out the replay: 320,000 for the show on Leonardo da Vinci, the second greatest historic rating for the channel (excluding fiction). “Now we have relied so much on this difficulty to establish this appointment, stated Philippe André, managing director on the air of France three. There will probably be an extended salvo in early 2020.”
A small feat particularly because the field of Monday night time, the one the place failed “Thalassa”, was stricken: 1.eight million viewers and seven.eight% on common final season. “On France three, we can create actual habits, what we had been asking for ten years,” rejoices the producer Jean-Louis Remilleux. 9 different points have been ordered, with a finances unchanged: 400,000 euros per difficulty. On the finish of June, the migration to France three “Favorite village of the French” had already despatched sign to France Télévisions by outperforming the American sequence “Grey’s Anatomy” on TF1 with 2.5 million viewers (14.2%).
There may be additionally a flop: “Dad and mom, how you can use”
Even more spectacular, “Stage 2” has virtually doubled its viewers, from 900,000 to 1.7 million sports activities followers (7.four%). However the 20-21 o’clock field of the Three can be rather more uncovered than the Sunday afternoons of the Two. Furthermore, the multisport journal achieves similar scores within the sequence “Zorro” and “Everybody Sport”, broadcast on the identical slice final yr, on the identical time. With highs and lows: 2.2 million viewers throughout the World Championships in athletics however only one.four million on Sunday, November three, in opposition to F1 on TMC.
There may be additionally a flop: the brand new model of “Dad and mom, how you can use”. This system ran right into a humorous 25-minute mini-series of curiosity to lower than 700,000 individuals (three.7%) when “Zorro” reruns captivated 1.1 million (6%). “We emptied the room, concedes Philippe Landre. We’re not glad however we proceed to work. ” There remains the case of “One day, one destiny”, offered by Laurent Delahousse. Final Could, the primary essay on France three dedicated to Alain Delon attracted only one.four million moviegoers (6.6%), going through “Koh-Lanta” and “Candice Renoir”. To the opposite two numbers deliberate (one on Jean-Jacques Goldman, one other on the cinema of Gérard Oury) to do higher.
